Schools

ADV Online Awards of Completion

The School of Advertising offeres three Online Awards of Completion for those students who want to add new skills without enrolling in a degree program. Award of Completion and personal enrichment students may have these courses credited toward a degree at the Academy of Art University, pending portfolio review and approval by the department director. Degree-seeking students must satisfy existing degree requirements.

All classes are three units each unless otherwise noted.

Please Note: Online Awards of Completion require that all courses must be taken online.


Copywriting

Required Courses

ADV 109: Introduction to Advertising
LA 108: Written Composition for the Artist
ADV 112: Marketing & Advertising Strategies
ADV 115: Copywriting 1*
*Prerequisite:
LA 108 & ADV 109 or MPT 220. Both ADV 109 & LA 108 may be taken concurrently.


Account Planning

Required Courses

ADV 109: Introduction to Advertising
ADV 112: Marketing & Advertising Strategies
FND 113: Sketching for Communication or GR 102: Digital Tools
ADV 360: Account Planning 1*
*Prerequisite:
ADV 112


Art Direction

Required Courses

ADV 109: Introduction to Advertising
ADV 112: Marketing & Advertising Strategies
GR 102: Digital Tools
ADV 241: Advertising Creative 1*
*Prerequisite:
ADV 109, ADV 112 & ADV 232 or GR 102. GR 102 may be concurrent